Go to Oxford Content material Supervisor Earns ‘Journey Advertising and marketing Skilled’ Certification – The Oxford Eagle

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Go to Oxford Content material Supervisor Earns ‘Journey Advertising and marketing Skilled’ Certification

Printed 11:29 am Friday, September 9, 2022

Hanna Teevan, Digital Content material Supervisor at Go to Oxford has accomplished the three yr program of the Southeast Tourism Society Advertising and marketing Faculty and earned certification as a Journey Advertising and marketing Skilled (TMP). As Digital Content material Supervisor, Hanna is accountable for oversight of all of Go to Oxford’s social media accounts, content material creation, supply and analysis of methods in addition to managing digital advertising and marketing campaigns and web site. Hanna was amongst 29 STS Advertising and marketing Faculty graduates within the Class of 2022.

The graduates have been introduced on the STS Connections Convention in Harmony, North Carolina on Wednesday, September 7, 2022. This system started in 1992 and has produced 1,323 TMPs in its 30 yr tenure. STS Advertising and marketing Faculty makes use of amenities on the Mercer College campus, positioned in Macon, Georgia, to show journey advertising and marketing for per week every summer time. Instructors are journey business professionals comparable to conference and customer’s bureau executives, public relations practitioners, gross sales and advertising and marketing consultants, and analysis specialists.

“Our Advertising and marketing Faculty program is designed to offer relevant instruments and dealing data that our journey and tourism professionals can instantly implement when selling their locations, sights, accommodations, and occasions,” stated Monica Smith, Southeast Tourism Society’s President and Chief Government Officer. Research matters embrace on-line advertising and marketing methods, creating an attention grabbing and fascinating tourism brochure, social media content material planning and distribution, Google analytics, journey and tourism analysis, group engagement, financial affect research, and budgeting. Along with classroom work, college students should full two tasks that relate to their job whereas utilizing the talents they discovered all through this system.

STS celebrated 30 years of Advertising and marketing Faculty this yr. “The longevity of this program and the 1300+ TMPs up to now are a testomony to the standard of training, management improvement, and networking which are the cornerstones of Advertising and marketing Faculty,” stated Smith. “I imagine persevering with training is crucial in an ever-changing digital content material advertising and marketing world.

Hanna is a useful member of our Go to Oxford crew; her huge data in our business is on par, if not higher, than any digital content material supervisor wherever. Permitting her time over the previous three years to re-engage at STS Advertising and marketing Faculty has led to great progress in our business general,” stated Kinney Ferris, Government Director at Go to Oxford.

About Southeast Tourism Society (STS) The Southeast Tourism Society is a not-for-profit membership affiliation devoted to the event of journey and tourism professionals and organizations throughout the southeast area. STS’ mission is to strengthen the financial vitality of the area by uniting all segments of the journey and tourism business by way of the 4 pillars of training, advocacy, recognition, and networking. Member states embrace Alabama, Arkansas, Florida, Georgia, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, South Carolina, Tennessee, Virginia, and West Virginia, and the District of Columbia.

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