The redesign features a timeless traditional model reception, a subsequent era multi-dimensional room and a up to date restaurant and bar referred to as The Bar Café.
The redesign has come off the again of the group’s finances stylish lodge format, TravelodgePLUS.
Suggestions from the corporate’s largest client research – which surveyed round 5,000 UK enterprise and leisure travellers – revealed fashionable travellers crave model, selection and little homely touches.
In response to this, the Travelodge interiors staff got here up with the “budget-luxe” design providing a low price expertise with the advantage of considerate, trendy design and, home-from-home touches.
The introduction of a brand new signature wealthy navy-blue model color pays homage to the primary Travelodge blue model colour- chosen for its calming and uplifting qualities.
The group intends to roll out the brand new look throughout all of its UK inns, kicking off with 60 areas this yr in standard enterprise and staycation locations.
5 out of the 60 inns shall be accomplished this month, this contains Southampton in addition to three inns in London at Southwark, Vauxhall and Wembley and Thame in Oxfordshire, near Travelodge’s headquarters.
The budget-luxe design additionally contains numerous sustainable initiatives together with the brand new carpet being created from recycled fishing nets, a part of a venture supporting clear ocean initiatives, tackling greater than 640k tonnes of discarded fishing nets impacting marine life.
The carpet backing can be manufactured from previous plastic bottles. Each ten bottles being recycled moderately than despatched to landfill saves sufficient power to energy a laptop computer for 25 hours.
Different options embody low power lighting, movement sensing controls and aerated showers and faucets.
Craig Bonnar, Travelodge Chief Govt stated: “That is our most radical transformation up to now and has been created in response to ever rising expectations from prospects.
“Britain is now a nation of finances travellers, with extra of us selecting to remain in finances inns than every other lodge kind and considerate, trendy design and homely touches actually matter in at present’s world when staying away for enterprise or leisure.”
The query that divides us greater than every other: if you arrive at a lodge, do you unpack your garments straight into the wardrobe, or reside out of your suitcase?
— Travelodge UK (@TravelodgeUK) February 21, 2022
Travelodge budget-luxe design options
The brand new Travelodge budget-luxe design options embody:
The brand new reception space has been designed in a heat timeless traditional model that includes an ornamental panel design, mushy low LED lighting, trendy leather-based bench seating and picket model flooring.
Subsequent era Travelodge room
The brand new stylish Travelodge room gives every little thing a enterprise or leisure visitor wants for a cushty, stress-free keep and most significantly an excellent evening’s sleep.
The bespoke luxurious king-size Travelodge Dreamer mattress sits inside a light-weight field mattress body that emanates a mushy, heat glow to help leisure and options bedside studying lights and USB charging factors.
Fashionable Bar Café
The fashionable Bar Café encompasses a area for visitors to work, loosen up and socialise. The restaurant gives distinctive zones together with counter seating with built-in USB and laptop computer energy for these working outdoors the room, eating zones with intimate cubicles and eating benches for teams.